Posted on March 12, 2019 08:22 AM
What is Video Advertising?
Video advertising is a the concept of advertising a product or service through videos. It refers to the promotional videos that play before, during, and after streaming content. Lately, some marketing professionals are expanding its sphere and including display ads with video content as a part of video advertising as well.
These include those ads that start playing when the user puts a mouse cursor on them as well as the native video ads that are promoted on digital ad networks.
Video advertising is slowly increasing its popularity and is clearly on its way to bring the next big thing in the marketing world. It is an excellent way of reaching audiences.
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